Selling Home Care by Diagnosis is proudly presented to you by National Association for Home Care & Hospice. Thank you. We hope that you enjoy your course.
Are you a home care sales rep who has mastered the basics and wants to enhance your skills? This session will help by giving you the how-to of sales. Learn what you should say to spark interest, sound different from the competition, and get those high-value disease management referrals. This is a perfect time to sell home care to medical referral sources by diagnosis! Health care reform is pushing these sources to plan beyond their offices and facilities and into clients’ homes. The buzzwords, “disease management,” have been flying around our medical referral sources for the past 10 years. Yet they’re not often used in relation to private duty home care. With help from this session, you can change that. Show your referrals that home care can help manage disease and reduce hospital readmissions.
Categories: Marketing, Business Development, Private Duty
Audience: Private Duty
Objective 1: Identify your ideal client
Objective 2: Describe the disease process of the target population to understand how to manage it through private duty
Objective 3: Create an action plan to gain the targeted population and become a true care partner
Instructor:
Melanie Stover, OT, MBA, MS/ISM
President, COO, Home Care Sales by Power Shot Training; Albuquerque, New Mexico